- Mitsubishi breaks single-month sales record in June
- More than 10,000 deliveries in a quarter for the first time ever in Canada
- Best June on record for Outlander and Outlander PHEV
MISSISSAUGA, ON, July 11, 2023 – After a banner 2022 that saw it celebrate 20 years in Canada, Mitsubishi Motor Sales of Canada (MMSCAN) is delivering vehicles at a record-breaking pace in 2023.
MMSCAN reported second quarter 2023 results today with a record-setting 10,409 vehicles delivered, a 78% increase from the previous year. It broke the previous record set in the first quarter of 2023, when 7,464 vehicles were delivered by MMSCAN’s 96 dealerships across the country.
It has been a stellar start to the calendar year and the company’s fiscal year, led by the all-new Outlander and Outlander PHEV, named the Best Mid-Size Utility Vehicle in Canada for 2023 by the Automotive Journalists of Canada (AJAC).
MMSCAN has delivered 17,873 vehicles in the first half of 2023, compared to 12,547 vehicles in the first half of 2022, an increase of more than 42%.
“This is a challenging time for OEMs, but we also know it’s a difficult environment for consumers across the country,” said Kenji Harada, MMSCAN President and CEO. “These record sales for Mitsubishi Motors confirm that we’re offering well-engineered vehicles packed with value, advanced features and a best-in the-business warranty that gives buyers peace of mind.”
Outlander and Outlander PHEV have been the top performers in the Mitsubishi lineup this year, selling 4,960 and 4,683 units, respectively. RVR is right behind them with 4,626 units delivered in 2023.
Additional highlights from today’s results reporting
- Outlander PHEV has had six-consecutive months of its highest monthly sales
- New record for dealer sales in June with 3,733
- Demand remains high for the Eclipse Cross compact SUV (2,681 units sold in Q1 and Q2) and the value-packed Mirage (923 units sold in Q1 and Q2)
About Mitsubishi Motor Sales of Canada, Inc.
Mitsubishi Motor Sales of Canada (MMSCAN) is the sales, service, parts and marketing arm for Japan’s Mitsubishi Motors with 96 dealerships across the country. The 2023 product range includes the Mirage sub-compact car, RVR sub-compact crossover, Eclipse Cross compact sport utility and Outlander/Outlander PHEV compact sport utility, which won the AJAC Best Mid-Size Utility Vehicle in Canada Award for 2023. MMSCAN supports its dealerships with a head office team and parts distribution centre, both located in Mississauga, Ontario. Established in 2002, MMSCAN and its dealerships employ more than 1,200 people in communities large and small.
For more information on Mitsubishi vehicles in Canada, please visit mitsubishi-motors-pr.ca