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MITSUBISHI MOTORS CANADA REPORTS FISCAL YEAR-END RESULTS

Fiscal Year 2019 Sales Highlights (April to March)

  • RVR – 6,976
  • Outlander – 5,901
  • Eclipse Cross – 4,948 – 10% increase
  • Outlander PHEV – 4,149

Mississauga, ON – April 1, 2020 – Mitsubishi Motor Sales of Canada reports 23,836 vehicles delivered in fiscal year 2019 representing a three per cent decrease in SUV sales over last year’s record year. Mitsubishi Motors delivered 6,976 of RVR, its top-selling nameplate, which benefitted from a recent design change. Outlander brand sold a total of 10,050 units, Outlander PHEV accounted for 4,149 of those units. Eclipse Cross rounds out the SUV line-up with 4,948 sales representing a 10 per cent increase over last year.

The month of March saw 1,786 deliveries, a decline over last year’s record March attributed to the impact of coronavirus. Mitsubishi Motors delivered 673 Outlander, 547 RVR, 221 Eclipse Cross and 190 Outlander PHEV. A total of 155 Mirage and Mirage G4 hatchback and compact sedans were delivered to round out the month.

“It is an extraordinary time and our focus right now is helping our dealer partners through this crisis, and helping our customers and communities that we serve,” said Juyu Jeon, president and CEO, Mitsubishi Motor Sales of Canada, Inc. “Many of our dealerships remain open in varying capacities and our service centres, deemed an essential business across Canada, are serving customers who rely on us for the safe and reliable maintenance and care of their vehicles.”

Four of the top dealers for the fiscal year are based out of the province of Québec, Mitsubishi Motor’s top market. In order of achievement are Rallye Mitsubishi (Québec), Blainville Mitsubishi (Québec), Québec Mitsubishi, Capital Mitsubishi (Newfoundland), and Saint Jerome Mitsubishi (Québec).

The 2019 fiscal year also saw the beginning of Mitsubishi Motors retail transformation with nine dealerships completing a renovation or new build into the company’s new dealership brand image including most recently Blainville Mitsubishi which more than doubled in size to 24,000+ sq. ft.

About Mitsubishi Motor Sales of Canada, Inc.
Mitsubishi Motor Sales of Canada is the sales, service, parts and marketing arm for Japan’s Mitsubishi Motors. With a product range consisting of Mirage and Mirage G4, RVR compact crossover, Outlander compact sport utility and Outlander PHEV, and Eclipse Cross, MMSCAN supports its dealerships with a head office team and parts distribution centre -- both located in Mississauga, Ontario. Established in 2002, MMSCAN and its dealerships employ over 1,200 people in communities large and small. In 2016, MMSCAN became the only automaker to partner with Breakfast Club of Canada with a goal of stimulating young minds and a brighter future in communities across the land.

Media Contact
Michelle Lee-Gracey
Mitsubishi Motor Sales of Canada
Manager, Public Relations
michelle.lee-gracey@mmcan.ca